Have you ever felt like you’re stuck in a rut, struggling to build a winning team in Primerica? You’re not alone. Many reps face the same challenge of gaining momentum and creating a thriving business. But what if you could change that? What if you could transform your team into a powerhouse of success? That’s exactly what Ale and Luis Camejo dive into in this motivational session. They share their journey from humble beginnings to becoming top regional vice presidents, offering insights and strategies that can help you break through barriers and achieve your goals. This isn’t just another training; it’s a game-changer for anyone serious about taking their Primerica business to the next level. Watch the video below and discover the secrets to building a dynamic, high-performing team that can propel you to new heights. Don’t miss this must-see moment that could redefine your path to success!
Video Transcription:
Are you guys excited or what? Let’s go.
Come on.
Kick it off, Ali.
All right, guys.
Super, super blessed to be here, sitting down with you guys and, you know, sharing the stage.
Thank you to David, you know, for letting us be the opening speakers.
Guys, a little bit.
I’ll share a little bit as to our story, right? My name is Alejandro.
This is my brother Lewis, right? We’re not from here.
We’re actually born and raised in Cuba.
We where’s the clicker at.
Okay, awesome.
Here you go.
This is a little bit as to our story, right? We came when were eight years old.
My brother was six years old.
All right? We didn’t know any English.
English was our second language.
We ended up getting a scholarship to play college soccer when were in high school to college.
And when went up to college, we noticed that school wasn’t something that we saw ourselves doing.
I was a bio major.
My brother was a business major.
And we ended up dropping out of school.
We ended up dropping out of school.
When we moved back to Florida, that’s when were blessed with this amazing opportunity.
We actually met Eduar at a nightclub, which is a crazy way to get prospected, right? Prospect, anybody? We got prospected at a nightclub, and the next day, we ended up showing up to the office.
He shared with us a little bit as to the rule 72, all this crap.
I was like, man, I don’t know anything that he’s talking to me about, right? And I was doing valet, right? I was a valet parking attendant.
Usually when you’re in valet, what do you get paid? You usually get paid in cash, right? So I told him, hey, look, I don’t have the money.
I was one of those guys, right? I didn’t have the money.
I told him I’ll be back.
But when I came back the next day, guess who I brought with me? I brought my brother.
I ended up bringing my brother with me.
We both got recruited that same day.
And fast forward to where we are now, right? We’re one of the youngest regional vice presidents in the state of Florida.
Let’s go.
Youngest ring earning regional vice presidents.
And we’re super proud of our team.
They’re doing amazing.
In the last three months, we’ve recruited close to 350 people, and we’re averaging over 115, 120 recruits a month, over 70,000 in premium.
This is us, right? When we’re I don’t know if you guys can see the screen.
Awesome.
Yeah.
So this is what we used to do, right? We used to play college soccer.
That emergency room, that’s where I used to park cars.
I used to stand in front of that gray carpet every single day, waiting for somebody’s car to come up.
People’s car will come up, just swallow something from the mic.
Something just came inside my mouth.
That’s where I would park cars right in front of that great carpet.
People’s cars would come in sick, throwing up, bleeding.
Right? Not the type of environment I wanted to work in.
So I knew if nothing changes, right, nothing’s going to change.
And I was blessed with this amazing opportunity, guys.
And I’ll go ahead and pass it over to Lewis.
He’ll get it started for you guys, share with you guys a little bit as to our journey in Primerica and what we’ve done to crush these amazing milestones.
Go ahead, Luis.
Yeah.
Guys, as you guys can see up here today’s, this weekend’s event is all about catching the wave.
So just so you guys know, guys, from the beginning, it wasn’t all rainbows and sunshine for us.
We weren’t exactly triple digit recruiting our first month.
We weren’t really breaking having insane cash records.
From the beginning of the month, everything started off small, but we just had several things that we focused on.
And I feel like went RVP, maybe, I’d say 60 days before actually signing our contract.
That’s when we really locked in.
And we felt like, man, this can actually happen for us.
Because there was a lot of things that were doing wrong.
That if we kept doing it that way, it just wasn’t going to work.
And one of the things that I feel like helped us out a lot is understanding our vision in Primerica, having our own vision, because vision is what you can’t see in front of you.
So here you have to be able to see farther ahead.
When were recruiting 1020 people a month, we had to really understand that we could triple digit recruit in a month.
But if you guys don’t believe in it, you guys don’t see that long term.
You guys don’t see yourselves transferring into this business, really taking to the next level.
It’s going to be really hard.
Are you guys with me or what? You guys decided? You guys learning something? Okay.
All right, good.
Let me give these guys over here some love, as well.
And the second thing as well that we had to understand was sacrifices.
You guys all know that word.
Because all of you guys have something right now.
That, unfortunately, you guys have to give up if you guys really want to take Primerica to the next level.
And when were first started off in the business, edward can probably tell you guys, we used to love taking trips.
We were young.
We’re living at our parents house.
Our bills are probably mine added up to about $60 a month.
My brother’s probably added up to, like 200 because he had a car, so he had to pay gas.
I didn’t have a car.
He’d buy chauffeur, right? So I was like, hey, I just split him off a little bit for gas now.
So we had to understand that if we made $700 in month, obviously were good.
We could take our trips.
We can fund our cruises.
But we knew that weren’t going to develop anybody.
We weren’t going to retain anybody, right? So Edward sat us down.
He’s like, man, you guys have to give that up.
You guys have to drive know? And it’s not you guys have to give something up forever.
It’s for a short amount of time.
It’s not forever.
It’s not forever.
So we had to give that up.
You guys know exactly what that might be for you guys.
And you guys have to really internalize and understand that it’s not forever, whatever it might be.
If it might be the pickleball in the afternoons.
I know pickleball is super famous now.
And the third thing, you have to give up as well.
And you guys have to understand you guys got to really strive to do is you guys got to bring out your leadership in you guys leadership.
All it is you got to be able to lead your own ship, right? You got to make sure that you guys have to look like the organizations that you guys want to have.
What is that for you guys? What kind of organizations do you guys want to build? Right? For us.
We wanted to make sure all of our guys were hardworking.
They’re obviously good looking, right? And sharp competitive.
And we really wanted people that could really take things to the next level.
That when weren’t here, they knew exactly what the task was at hand.
Right? And we have a culture guys of in our team.
Everyone is coach.
Everyone does not know who the coach is.
And they come into our base shop because everyone it’s so funny.
I go into the office now and everyone just says, hey, Coach.
Hey, Coach.
And everyone just turns.
Everyone turns right.
Because we don’t know who the coach is.
Right? So here, you guys have to know that if you guys want your team to look a certain way, you got to be that certain person.
When no one is following, you got to be that person, right? So here.
Focus on really bringing out your inner leadership.
Even if you aren’t the strongest leader, even if you don’t have those winning characteristics.
It’s okay.
Guess what? We all have an upline.
Don’t we all have one? Right? So follow them.
Let’s lead them.
And one day, you’ll have your own people that’ll lead you.
Yeah, Guys.
And that’s really good.
Lewis.
The next step here would be work with the sense of urgency.
You got to make sure that you work this business like a job till eventually starts paying you like a business.
Urgency will lead you to emergencies.
Right? If you don’t make that emergency work.
Right? So you got to make sure that you lead from the front.
It’s super important.
Be that first person to show up to the office.
Be that first person to submit that.
IBA that first person to make that phone call because your team will see whatever they see you doing, right? Your team will do whatever they see you doing.
So that’s super exciting.
Excitement level two.
People feed off your excitement.
If you guys aren’t excited, who’s excited in this house? Who’s excited? Let’s go.
There you go.
There you go.
People feed off your excitement, right? Which is super important.
Maintain your income.
This is something that Eduard taught us from the beginning, right? Yeah.
We got to speed up eleven minutes.
The next thing, maintain your income.
Competitive atmosphere and then inspire, right? You have to be direct, guys.
Being direct to your people will lead you to direct deposits, right? And if you’re passive, you won’t make passive income, right? Go ahead, Lewis.
Yeah, so, I mean, let’s just keep scrolling through here, guys, because we have some amazing stuff that I also want you guys to be able to get from us.
And clicker, click boom.
There we go.
And from here, guys, this is one of the things that I’m so grateful for, Edwar, for bringing this into organization.
All of you guys have probably heard the Miguel Illich jar, all that amazing stuff.
We won’t go into too deep.
But this completely changed our business right here, right? Because some people come into Primerica, they’re like, but Lewis, what do I got to do? I came full time, now what? What do I gotta do on a constant basis, right? So this is what we have to do.
This is what we sell out to every single day.
Eduar hosts an accountability for our whole entire our team, right? Obviously, we have winners that get on, and we also have some people who don’t get on.
But it’s okay, we’re there, right? So what do we have to do? You got to make sure every single day you work on getting a new recruit.
If you don’t, hey, get a policy.
If you don’t, hey, make sure you get a new licensed agent.
If you don’t, hey, make sure you get ten new names and numbers.
And lastly, make sure you guys get over three presentations, right? And that’s good.
You got to do at least one of those.
But the winners here, the vice presidents, the people who want to become promote, get promoted the next 60 days.
They’ll do multiple of those in a single day, right? Because unfortunately, if I’m being 100% honest with you guys can’t build a strong business.
Just submitting one of those little things a day.
Unfortunately, it’s not going to work.
Blankframe boom.
All right, guys, and then obviously this is really good, waking up early, right? If you guys see, if you guys read Lewis’s shirt there, I don’t know, it might be a little bit small, but it says, I will be the first millionaire in my family.
Right? It all starts with having a big vision, right? Knowing exactly where you want to be in the, you know, us coming from a third world country, Cuba.
Our know, my dad cuts grass, my mom works at a factory.
We know that.
We got to make sure that we lead from the front, get those six directs every single month, and teach people how to double digit recruit, right? That’s exactly how you guys are going to get to those 100, right? I’ll give you guys an example.
Intensity.
Get up.
Intensity.
Get up.
So if you guys look back, that’s our whole squad right there.
Now, guys, sit down.
If you don’t double digit recruit, watch that.
All of them are standing up.
That’s how we do 150 recruits a month, and that’s how we did over 70,000 in premium last month.
So it all starts by teaching your people, teaching one person at a time how to double digit recruit.
And how we do that is by doing PDRs.
So if you guys are taking notes, PDR, that stands for Practice Drill Rehearse.
We do these Mondays through Thursdays.
We go over the key fundamentals of our business.
It’s only 30 minutes.
We’ll go over either prospecting.
We’ll go over recruiting, over closing, overcoming objections, and we get our people really good.
We get about 15 to 20 people jumping on every single night that are brand new, and they get into this.
And after, like, a whole month, we got a cycle of brand new double digit recruiters.
Yeah.
And guys, remember, you have to be, as I keep saying this, you guys got to be the driving force of what you guys want, right? How many? Raise your guys hand if you guys are a district leader and above.
Okay? Awesome.
So your main goal if you guys are a district leader is you guys got to now promote a district leader, right? That’s how you guys move to the next level, right? And now if you guys let’s say you guys are stuck at a division leader contract.
You know what I told my guys? Hey, repromote yourself to district leader, right? Because you get three, and those people get three.
We’re at the point where we don’t have to recruit a million people personal every single month.
Why? Because we’re really good at getting people to do three.
That get three, right? And also from that, you guys have to make sure that at the same exact time you guys are licensing direct.
When we got promoted, were the only people that are writing business in our whole entire office, right? You guys wouldn’t believe the amount of people that I see that get promoted to regional vice president.
They lose that little team that they had, and now they don’t know how to get it going.
How is that? If you guys already did all the work to build a team, all you guys had to do is do it again.
So what do we focus on? We made sure that when we got promoted, hey, we got to make sure we do ten by ten personal.
How do we do ten by ten.
Now we’re at a higher contract.
We got to go out there and we got to do three.
We got to get three that get three.
And then from there, our first month, we started recruiting over 30 people.
How? Because went out there, we got a couple of personal recruits.
We taught them how to get a couple of recruits, and we licensed people.
We went out guys with, no kidding, less than ten licensed agents.
That was including us, too.
And now we have over 62 a year later, after being a vice president, we’ve only been a vice president for a year.
Our rolling twelve when we got promoted was $20,000, which is literally the company minimum.
We barely even got promoted, right? So what do we say here, guys? It can turn over for you guys.
You guys don’t have to be the biggest regional leaders, but what you guys have to do is you guys have to make sure you guys can do it so then you guys can teach your people how to do it so when you leave your whole entire team behind, when you go vice president, you guys can do it all over again.
And you guys don’t wet the bed.
Because now you guys lost those little numbers that you guys had when you were in the base shop, right? And the last thing here, and this is so important that I’m going to go over, is you got to make sure you guys invest time with your team.
Right? And what I mean by investing time is not in the morning training, when you guys are on boot camp.
That’s not investing time with them.
Investing time is all of our guys are local.
They’re all just like us.
They’re young, they’re competitive.
What do we do? We focus on having, you know, in my apartment.
I live in downtown Tampa.
I love it.
It’s beautiful.
Right now, I can say that I live there.
Thank you, Edwar, for showing me that beautiful spot.
Now what do we do? We’ve used that tool.
We use our place to make sure that we can bring our people there.
And they also understand.
We gather outside the office, we play sports, we play soccer together.
All of our guys literally are athletes, which is awesome, right? Some of them don’t play soccer.
We’re working on teaching them.
JJ.
Right.
It’s okay, brother.
Right? And then from here, another thing is you guys have to sell out to these things right here.
You guys have to sell out to the big events.
This right here, guys, is what’s going to take your business to the next level.
Because I promise you guys will have people that you guys have been telling them, yo, Mike, you got a double digit? Mike, you got a license? Two to three people.
You gotta go out there and you write personal production, and now they hear Alejandro say it on stage, and I’m like, oh, my God, Alejandro’s right.
We do have to double digit.
We do got a double digit.
So it’s not all about, hey, you saying the same thing to your people.
It’s about your team hearing it from different people, right? And sometimes it’ll stake, but if you guys don’t have them in the room, if you guys don’t invite them, it’s not going to happen.
If I were you guys, I’d be messaging people, you guys don’t know what you guys are missing.
Come tomorrow.
Come tomorrow.
This is going to be the best event.
This is going to be the best one.
This is going to be the best one because the next event is always, what the best one? Okay, now let’s keep going.
Obviously, there’s a couple of things on here that are really good, but you guys see it on there and from.
Here, there you go.
Awesome.
Yeah.
So one of the things that we focus on, guys, is getting really close to our guys, right? We make sure we become almost best friends with them, right? Like Lewis said, we do team Hangouts a lot every weekend.
We either do a barbecue or we end up bringing the guys over to our place, and that’s what’s going to build us.
We got to make sure that we become super close to them, because remember, people will quit on a boss, but people won’t quit on a friend, on a teammate, on somebody that shows them support, which is super big deal.
Talk to your team every day.
Make sure you be the biggest voice in your people’s ear, because when they go home, they’re hearing all this negativity from their broke friends, their broke family members, right? And remember, guys, I tell my guys if they have a job and they’re making under $2,000 a month, then they got to go full time right away, right? Because I know here where, working with me, they’re going to make a lot more than $2,000 their first month, right? Last month, we had one of our regional leaders.
His name is Ryan.
Ryan, if you can stand up this guy, he’s been with me less than a year.
Last month, he made over $10,000 in this business.
19 years old, right? Under a year, right? Danelle, stand up.
Danelle, 18 years old.
Danelle Roxana.
Stand up.
18 years old, right? Last month, made $6,000.
They have a baby, right? So it’s all about getting your people to go full time right away.
Remember, a job is not supposed to fund your dream life, right? A job is meant to fund your current life.
If a job was meant to fund your dream life, you’d be living the life of your dreams, right? Most people right now at a job, they’re living in the lonely island of poverty and the land of prosperity there’s.
So many things out there that can change your life, guys.
And look at this amazing business.
Look at how many people are in this room that are here for a reason, right? You’re here to change your life, and that can happen today.
Okay? Awesome.
So let’s keep going from here, guys.
We’re just going to keep rolling and.
Click, boom.
All right? Awesome, man.
Clickers might be crazy.
Okay, so from here, guys, look, and we’re going to finish off with this, guys, because this is so important, guys, we come to Primerica, as my brother said, to build your dream life, okay? So the beautiful thing is that you guys can produce.
Everyone say, I can produce.
I can produce.
You guys can produce.
Okay? So if you guys come into Primerica, enjoy the money that you guys are making, right? Obviously save your money, but at the same exact time, you got to make sure that you reward yourself for the work that you put.
You know, obviously, I saw is the ancestors, man.
Their house is absolutely beautiful.
You guys live very close to us.
But I tell you guys’home is absolutely gorgeous.
And what it’s all about is making sure that you guys fund your dream life.
It is so important.
Obviously, we didn’t have all these things from the beginning.
Obviously it wasn’t all, as I mentioned, sunshine and rainbows.
But from here, guys, Primerica can fund your dream life.
Whatever your dream life is for you fund it, right? I don’t dress super flashy.
My brother likes dressing very flashy.
I don’t.
But what I do love is I’ve always loved having a nice car.
It’s always been a thing until this day.
I drive an Seven F 150 that has 190,000 miles on it that was handed down from my dad that he used for work.
So it smells like grass.
It’s dirty.
It all has scratched all over it.
But I’m a person that if I don’t have the best thing, I’m not going to get it.
I’m not going to get it, right? So I said, look, until I can have the car that I want exactly how I want it, I am not going to get any car, right? So until this day, right? And I just ordered a 2024 CA Corvette because I said, hey, guess what? You know what? I can produce, right? And I focus on every single month.
Our apartments get paid on our personal pen.
Our cars get paid on our personal pen.
So it doesn’t matter if you have a big team or not.
Guess what? I can what I can produce.
All right, guys? And I’ll close it out with this.
What I want you guys to do is and I talk to my guys like this, usually before my orientations.
These are simple questions that I ask my guys.
I’ll close it off with all of you guys, right? I want you guys to close your eyes and think if money wasn’t an issue, what are some of the things that you would want to have for your life? What are some of the things? What type of car would you drive? What type of home would you live in? What type of school would you want to put your kids in? Where would you want your parents to live in those things right now? Think about it.
For the people that have a job right here, do you think your boss will ever pay you enough money for you to accomplish those things that you want in life? Probably not.
Right? So then you guys have two options, then, right? One, stay where you’re at.
But you got to give up on all these things that you want to accomplish in your life.
Are you guys prepared to give up.
On all of that? No.
Probably not.
Right.
So your second option is to take what we showed you today at heart, right? Because anything that you want to happen for your life, Primerica will deliver it.
Right.
We’ve been here in this company for three years.
Last month, we made over $20,000 income.
We’re at 17,000 this month.
We’ll finish a month over 30,000.
And we don’t tell you guys that to impress you or brag, but we tell you more to impress upon you that if we can do this, you guys can, too, right? Love you guys.
I’ll see you at the top.
Let’s go.
