Executive TLDR

• Passion and hard work unlock potential.

• Showing up consistently separates leaders from spectators.

• Talent is optional — commitment is not.

• Faith fuels forward movement.

• Your gift must be developed or it will die.

Video Summary

At an Empire Builders event inside Primerica, Lisenia and Samuel Nunez deliver a message that blends passion, faith, and relentless work ethic. Samuel opens by comparing success in music and entertainment to success in business. He explains that to “make it” in most industries, you typically need four elements: love for what you do, extreme hard work, talent, and luck — meaning the right person discovering you at the right time. However, he contrasts that with Primerica, where talent and luck are not prerequisites. In this business, he emphasizes, the formula is simpler: show up. Whoever shows up the most learns the most, and whoever learns the most earns the most. He points to leaders who rose to the top not because of extraordinary talent, but because of extraordinary consistency.

Lisenia continues with a faith-centered message rooted in purpose. She reminds the audience that they did not arrive at this opportunity by accident. Whether someone is brand new or ten years in, she stresses that they were brought here to move forward, not backward. She speaks directly to those who feel stuck — those who have not hit double-digit recruiting, passed key exams, or reached the next level. Her message is clear: progress requires action, and the gift placed in your hands must be developed.

Referencing scripture, she explains the concept of “fanning the flame” — nurturing and growing the gift God has given you. In the context of Primerica, that gift may be a contract, an opportunity, or a leadership position. If it is not cultivated through work ethic and consistency, it will fade. The path to RVP and higher leadership is not accidental; it is intentional, faith-driven effort combined with daily action.

Together, their message reinforces a powerful theme: passion must be paired with work, faith must be paired with execution, and opportunity must be paired with consistency. Potential is not automatic — it is unleashed through showing up, developing your gift, and refusing to look back.

Key Takeaways

Showing up consistently builds mastery.
Talent is less important than commitment.
Hard work multiplies passion.
Faith strengthens resilience.
Your opportunity is a gift that must be developed.
Luck is replaced by consistency in this business.
Growth requires forward focus.
Purpose demands action.
Leadership is earned through repetition.
Potential dies without cultivation.

Action Steps

Commit to attending every meeting and training.
Track your weekly consistency in showing up.
Identify the “gift” you have been given in this business.
Increase daily activity instead of waiting for motivation.
Pair faith with measurable action.
Set a clear promotion goal and build activity around it.
Stop looking backward at past setbacks.
Develop discipline through repetition.

FAQs

What is the main message of the speech?
Success in Primerica comes from passion, hard work, faith, and consistent showing up.

Do you need talent to succeed?
No. Commitment and consistency matter more than natural talent.

What does “whoever shows up the most earns the most” mean?
Consistent attendance leads to learning, and learning leads to income.

What does “fan the flame” represent?
Developing and nurturing the opportunity or gift you have been given.

How does faith connect to business success?
Faith fuels persistence and forward momentum.

Why is consistency emphasized so strongly?
Because repetition builds skill, confidence, and income.

What if someone feels stuck?
They must recommit to action and stop looking backward.

What is required to reach RVP?
Intentional work ethic combined with faith and consistency.

What is the role of meetings in growth?
Meetings increase knowledge, belief, and performance.

What happens if you do not develop your gift?
It fades and loses potential impact.

Glossary

Empire Builders Event
A leadership development event focused on growth and duplication.

RVP (Regional Vice President)
A leadership position within Primerica signifying independent hierarchy.

Double Digit Recruiting
Recruiting ten or more people within a specific timeframe.

Fan the Flame
Actively developing and strengthening your potential or opportunity.

Consistency Principle
The concept that repeated action produces mastery and income.