Executive TLDR
Motivation fades fast, habits and schedules are what keep you producing.
Time-block your day, protect prime booking hours, and raise your personal standards.
Growth comes from more people and more activity, not recycling the same few prospects.
Master three skill stacks: sales skills, people skills, and leadership skills.
Seek feedback, embrace discomfort, and build a legacy that outlives your effort.
Video Summary
Hook
This session is a blunt reminder that motivation is temporary. Olivier and Jahmena Brutus argue that consistent results come from habits, and the habit that drives everything else is your schedule. The message is simple: set a schedule, stick to it, and raise your personal standards so your team has something real to follow.
What you’ll learn
Why motivation disappears, and why habits keep you winning anyway
How to use time-blocking to protect your best production hours
Why leaders must raise personal standards before expecting more from the team
How booking volume and consistency create predictable activity
How to build daytime attendance and a stronger daily environment
The three skill categories to sharpen: sales, people, and leadership
Why coachability and feedback are non-negotiable for growth
How to build for legacy, not short-term emotion
1) Motivation fades, habits endure
They start with a reality check: the energy you feel right after an event will drop. That is normal. The difference between people who win and people who stall is not who stays “fired up,” it is who builds habits that survive when the mood is gone. If you want consistent production, your plan cannot depend on emotion. It has to depend on a repeatable schedule.
2) Schedule, time budget, and “being there” versus working
Olivier challenges a common trap: being in the office all day does not automatically mean you worked. Many people confuse presence with productivity. If you waste time in a “work setting,” you can talk yourself into thinking you earned results. Their standard is to treat time like a budget. Track where it goes, and stop pretending that busy equals productive.
3) Protect prime hours with blocking
A specific habit they emphasize is blocking a focused window, like 9:00am to 12:00pm, for the right activities. The point is to protect time for actions that drive outcomes, rather than filling prime time with distractions or low-value tasks. They also warn about “accident activity,” where random inbound requests create the illusion of momentum. Leaders need intentional time to create the appointments, not just service the ones that happen to fall into their lap.
4) Raise your booking standards and lead from the front
Their leadership point is sharp: stop blaming the team for what leadership has not modeled. If the leader raises the pace and the standard, the team has a real example to follow. The talk pushes the idea of increasing personal booking standards so results are not dependent on other people’s effort first. When leaders consistently create activity, it sets the tone, grows belief, and strengthens the environment.
5) Grow traffic, do not recycle the same prospects
They use a simple concept: if you want more output, you need more input. Stop trying to squeeze “one more drop” out of the same small pool of people. Build new relationships, keep recruiting, and increase traffic so your pipeline stays full. More people in motion creates leverage, and leverage reduces pressure.
6) Skills that compound: sales, people, leadership
They break improvement into three skill stacks:
Sales skills: Conviction wins. The most convicted person in the conversation usually leads the outcome.
People skills: Make people feel important, listen well, and stop making every interaction about you.
Leadership skills: Work on the unsexy part, ego, pride, coachability, and the ability to handle feedback and heat.
7) Seek the heat, stay near the source
A major leadership theme is discomfort. The speakers encourage you to stop avoiding correction and challenge. Growth often requires getting close to people who will push you, and staying in rooms that raise your standards. They call out the pattern of asking for advice but not applying it, and they emphasize that real leadership is proved by change, not by attendance.
8) Build for legacy, not a moment
They close by zooming out. The goal is not a weekend of motivation. The goal is building something that continues beyond you. That means building habits, building people, strengthening the daily environment, and protecting standards long enough for duplication to take over.
Action steps
Write your weekly schedule before the week starts, and treat it like a commitment.
Block a daily production window (example: 9:00am to 12:00pm) and protect it.
Decide your daily booking standard and track it, do not guess.
Separate “being in the office” from “doing the work,” measure activity, not time spent.
Build daytime attendance by inviting people to watch the process and learn the rhythm.
Add new people into your pipeline every day, stop recycling the same list.
Practice conviction, tighten your language, and stop sounding uncertain.
Improve one people-skill per week, listening, tone, pacing, and making others feel valued.
Seek feedback from a leader you respect, take notes, and apply one change immediately.
Audit your environment and associations, spend more time with people who raise your standards.
FAQs
Why do the speakers say motivation is unreliable?
They explain that motivation is emotional, and emotions change quickly after an event. If your plan depends on feeling inspired, your production will swing up and down. Habits are different because they are scheduled and repeatable. When the excitement fades, habits keep the work moving and keep your results steady.What does it mean to “set a schedule and stick to it”?
It means deciding in advance when you will book, train, meet, and produce, then treating those blocks like non-negotiable appointments. They argue everyone already has a schedule, even if it is accidental. The win is choosing it on purpose, then honoring it consistently.Why do they emphasize time as a “budget”?
Because time disappears the same way money does when you do not track it. You can be “at work” all day but still waste prime hours. When you treat time like a budget, you notice leaks, distractions, low-value tasks, and fake productivity. Then you can reallocate time to what actually drives results.What is the point of blocking a morning window like 9:00am to 12:00pm?
The idea is to protect your best hours for actions that create outcomes, especially booking and moving activity forward. They warn that leaders often fill prime time with distractions or low-value tasks. Blocking creates a predictable rhythm and reduces decision fatigue.What do they mean by “accident activity” or “accident money”?
They are describing results that happen randomly, like a call that comes in without intentional effort. That can create the illusion that you are producing consistently when you are not. Their point is leaders must build systems and habits that create activity on purpose, not just react to whatever shows up.Why do they say leaders should stop blaming the team?
They argue the leader sets the pace and the standard. If leadership is inconsistent, the team will mirror it. Instead of complaining about what the team is not doing, they challenge leaders to raise their own standards first, then build an environment where the team can follow a real example.How do you grow daytime attendance in a Primerica environment?
By being intentional about creating traffic. Invite people to watch booking, training, and the daily process. When people see consistent activity, belief rises and participation increases. Daytime growth is not accidental, it comes from leaders producing predictably and bringing people into that rhythm.Why do they say “you need more lemons” to make more lemonade?
It is a simple way of saying growth requires more people and more input. If you keep recycling the same small pool, your pipeline dries up. They encourage recruiting and relationship expansion so you are not stuck trying to squeeze results out of leftovers.What does “conviction wins” mean in sales?
They explain sales as a battle of certainty. The person who sounds most certain often leads the decision. That does not mean being rude or careless, it means being clear, confident, and prepared. If you sound like you are guessing, people will feel unsure too.What are the “three skill stacks” they highlight?
They emphasize sales skills, people skills, and leadership skills. Sales skills are your ability to communicate and close with confidence. People skills are how you make others feel heard and valued. Leadership skills include humility, coachability, and the ability to handle pressure and feedback without getting defensive.What does it mean to “seek the heat and stay near the source”?
It means stop avoiding uncomfortable feedback and stop hiding from leaders who challenge you. Growth often requires being in rooms where standards are higher and correction is direct. They argue that people who want to win must be willing to be coached, challenged, and stretched.What is an “ask hole” in this context?
It describes someone who constantly asks for advice but does not apply it. They attend events, take in information, and then return to the same habits. The speakers challenge people to prove learning through change, not through repeated questions.How do you stay consistent when you do not feel like working?
You rely on structure, not emotion. A written schedule and protected time blocks reduce the need to “feel ready.” They encourage setting standards, tracking activity, and using your environment for accountability. Consistency comes from commitments you keep, not moods you chase.Why do they emphasize legacy so strongly?
Because the goal is bigger than a short burst of motivation. They describe legacy as building something that continues beyond you. That requires developing people, building leaders, and creating habits and systems that keep producing over time.What is the key leadership mindset shift in this training?
Stop waiting for the team to change first. Change your pace, your standard, and your example. Then build traffic, coachability, and skill development around that standard. They frame leadership as self-management first, then building an environment where others can grow.
Glossary
Time blocking: Reserving specific hours for specific actions, then protecting those hours from distractions.
Daily disciplines: Repeatable actions done consistently, regardless of motivation, that create predictable progress.
Booking: The habit of setting appointments consistently, rather than waiting for activity to happen randomly.
Daytime attendance: Building participation and traffic during the day so the environment grows and production increases.
Conviction: Clear certainty in your message and recommendation, without sounding unsure or apologetic.
People skills: Communication habits that make others feel heard, valued, and important.
Leadership skills: The ability to set standards, handle feedback, manage ego, and grow through discomfort.
Seek the heat: Choosing uncomfortable coaching, correction, and challenge because it produces growth.
Law of association: The idea that who you spend time with shapes your standards, habits, and outcomes.
Ask hole: Someone who asks for guidance repeatedly but does not implement changes.
Transcript:
Thank you. Appreciate y’. All. Y’ all made me excited, tear up, all sorts of emotions. But like you in the crowd, you have emotions too. Some of y’ all pissed off. Good. Discouraged. We can’t do anything about pissed off. You can do something with anger directed the right way. Does that make sense? So it’s good to have emotion. So one of the emotions we have right now is what? Motivation. Like right now, right? You’re fired up. You’re a crunk, right? You’re pumped up. But that feeling is going to disappear. Maybe six, seven. You know what I mean, Jude? Six, 7:00pm Weren’t you out of school earlier? Bump that man. Are you already mad? All the positivity is going to be gone, Robert. It’s not that fast. But do you know what’s going to stay? The habits you decide to put together.
Motivation is going to disappear, Rezi. But habits are going to endure. So the question is, what are the habits that you’re going to change? Because now we’re about to go. Now it’s attack time. Now it’s time to go attack. Now it’s time to go get it now. Now there’s no more games. It’s no more funny. Like, you got all the funny stuff. Now you’re about to go out there and hit the world. At our church, when you leave the campus, it says, entering the mission field, when you leave the property. Entering the mission field. When you leave here, you’re entering the mission field. You’re entering the people we need to recruit. You’re entering the attitude you gotta have. Because if you’re worth following, the people have to see it. So one of the things you gotta change is a schedule.
Set a schedule as you leave here. And I know the second part should come automatic, but stick to the schedule you set, right? Cause in Primerica, people like to say, oh, I don’t have to have a schedule. No, no, you don’t have to have. You have a schedule. All of us have a schedule. But you have to stick to it. You get to choose your schedule. Does that make sense? And yesterday I mentioned there’s the people budget, the time budget, the money budget. Well, with the time budget, you need to watch hours a day. Are you wasting. You’re at the office from 8, 9am 10am to 7, 8, 9pm or you’re out in the field. You may be there, but are you really there?
Because sometimes maybe if you went just shopping, you wouldn’t have been mad at the fact that you didn’t get results. If you Went to the mall, you’d know you weren’t working. The problem because you’re in a work office, you think you’re working and really you’re not. I believe there was Genal saying that on stage. I thought it was genius saying. When you say you’ve been in business for five, 10 years, did you count the months and the weeks you didn’t work? That’s G, right? That’s really big, right? Sell out to blocking for us. We block on 9 to 12. 9am to 12. You do not book interviews doing those time slots. You don’t have a KTA doing those time slots. Why? Think about it. Primerica is so good that a lot of us make accident money. What does that mean?
I got a call and they want insurance for them and their cousin. Right? A lot of us make accident money. My point is, when’s your time to set appointments? See, if everybody had 20 appointments between today and tomorrow, everybody would be excited. Everybody pumped up. The question is, who’s setting those 20 appointments? It has to be the person in your chair. Stop getting mad at the team. That’s not doing something. Senior leadership, a couple. Was it two years ago? I remember going there and they said most. And somebody said it this weekend. But most of the time, you don’t necessarily need the team so much to get better, although they need to get better. Every leader needs to get better. But more importantly, our speed as leaders, our example as leaders needs to change.
So that means that we may need to not only have 9 or 12, but not increase the standards I think we’re very comfortable with. Oh, I did five books today. What’s that? You have to understand that today people are so distracted compared to how they were back then. Right? Like, Jamina talks to me a lot about structure, about this, about that structure. Not my forte, thank God I have Jamina for that, I’ll tell you that. She calls me Tasmanian and our son is like, Turbo. She calls him Turbo. And my dog’s for real, like, six months old. Charlemagne. I don’t know. I think he might, like, beat me out the house by seven months. Something like that. Like, it’s crazy. But my point is, some of us are like him. We just. We’re everywhere. But you don’t realize that you’re wasting your time.
You got to increase your booking. So now think about this. What if you start getting yourself to committing to no less than 15, 20 books every day yourself? If you’re booking 15, 20 every day yourself, let’s propose 20. If five books equals one show and four people show up equals one new teammate. That means that six days a week, I work seven days. Many years in the business. But let’s propose six days a week, 20 books a day. That’s 120 books every week. You divide it by five. I believe it’s 24. Don’t quote me 24. You divide 24 by four. Like four books, four show, one IBA, remember, one recruitment. So now that puts you at six. So you are responsible for 20 by 20 yourself.
What complaint would you have if yourself, you’re responsible for 20 by 20 and then you have a team coming around watching. Let’s go back. You have to set a schedule for that to happen. See, the thing is, not only you’re blocking your 9 or 12, you’re now making sure you’re booking those 15, 20 a day yourself. But then eventually, guess what? You now start being intentional about growing the daytime attendance. So now you have people coming in watching you do that. So now those numbers are increasing. So now here you are as a team booking 120 a day, not a week. So now if you’re booking 120 a day, now if you have teams booking 120 a day, if you have teams building teams, booking 120 a day, this is growing without you. It’s an organism.
So again, remember yesterday I brought up Coca Cola. That’s why I talk about that Coca Cola example so much. Because when you think you’re Coca Cola, you talk to Walmart differently. You’re not talking to them like Valero. Because a part of the distributors of Coca Cola is Valero. I love to bring up Valero. Why? They don’t have as much traffic as shell. My point is they have cases of Coca Cola. Shalom. I’ve been there for a long time and they have dust on them. Coca Cola doesn’t come and beat them up. Coca Cola gets another location. Another location, another location. Now, should we challenge our people? Yes. Should we push your people? Yes. But the fact is, if you want more lemonade, you need more lemons. Stop trying to go back in the trash, pick up the same.
Let me see what I can get. Right? You need more lemons. We need more people. Does that make sense? So grow your daytime attendance. Now. The thing is now as you start to have traffic, well, you need to know your lines. There are sales skills, right? You need to learn your lines sales skills. Sales is only about who’s the most convicted. That’s all sales is. The person the most convicted wins. Right? If Jamila and I are going on a date. Where are we gonna go eat? Well, I want this, she wants that. Whoever’s the most convicted, that’s where we’re going. I don’t have to finish a statement. Tesha, you know what we’re eating. Does that make sense? So sales skills get out, right? Sales skills. The most convicted person wins. We’re not wondering if we’re right. We’re not asking for right.
You guys saw Jason’s presentation. We’re not wondering if we’re right. We are right. Like, if I was leaning over, telling Tesla, if our family knew this 30 years ago, where would you be right now? And you have to have this feeling like, Rezi, they told the wrong person. You shouldn’t have told Olivia Brutus that any average person can come here and be wealthy. You should have told somebody else. You should have found some selfish prick and tell them. Because I promise to you, the minute I realize that whoever you are, wherever you come from, the minute you’re willing to believe in yourself, the minute you’re willing to say, giovanni, Lindsay, I’m going to be the first. First man in my family to set a legacy. The minute John Belfort, you say, I’m going to change the world.
The minute Gashby, Luis, you say, it’s going to revolutionize everything. The minute you say that, David. Life changes, Ricardine. Everything changes, Julie. Everything. But inside, you got to first believe that. And that’s where the conviction comes in. We’re not wondering if we’re right. The jury’s out. Business over job every day. Buy term, investor difference every day. Some lady called me a couple months ago, trying to recruit me to go sell whole life. I’m like, okay, let’s have fun. Let’s have fun. So we’re going back and forth at some point. I said, two questions to help our new people. She said, my company sells term, too. We don’t have a problem with term. It’s just. It doesn’t fit everybody. I said, okay, let me ask you. If I was buying for a hundred bucks a month, where would I get more insurance?
In your whole life or your term? Term. Pause. If I was investing $100 a month, where would I get more return in the whole life or your mutual funds? Mutual funds. Thank you, ma’. Am. You’re only in this for money. I’m not interested. I’m in it to change people’s lives. Done. Does that make sense? We’re not. We’re not. We’re not doing all that. I mean, what Are we gonna go fight? Oh, Batman. No, no. It pays you more money. If I was helping your mom, that’s not what you would want me to do to your mom.
Next.
Sales skills. People skills. You gotta work on that, right? Some of us, maybe we talk too much. Too soft, too loud, too this. Everything’s a joke. We’re always serious. We’re this, we’re that. It’s always about us. It’s like, I’m done talking about me. Can you talk about me now? It’s like, people skills. People want to be made felt special. Art Williams says everybody has a flashing sign their chest that says, make me feel special. Make me feel important. Make me feel like I’ll be somebody. That’s how you speak to them again. Coca Cola talking to Walmart, talking to McDonald’s. That’s how you want to think, right? People skills. And last but not least, leadership skills. I heard that 2 to 5% of the world has leadership skills. Once I heard that, I understood quickly what I had to master.
2 to 5% of the world has leadership skills. But see, leadership. This is the thing everybody wants to talk about. The sexy muscles. It’s like going to the gym. The sexy muscles to work out or what? Abs, biceps, right? Make sure the pecs are strong. Those are the sexy muscles in Primerica. What are these muscles? Speaking on stage. Looking good. Closing. Da, da. But the part that very few people that go to the gym work are legs. That’s why. That’s why when Rezi and James go to the gym, they have long pants. We’re not discussing the rest. You know what I mean? I don’t know what they’re not trying to show, but. Mmm. So my thing is in Primerica. What is that? Your pride, Your ego. Nobody wants to work on that, right? It’s always about you. You always have to be right.
Secrets of Millionaire Mindset. You can be right or you can be rich, but you can’t be both. The thing that makes a lot of leaders uncomfortable is you have to learn to seek the heat and stay near the source. Embrace the heat and seek the heat are two different things. Embrace the heat as if it comes to you. Emotional hold on. Seek as if it’s not around you. Go get it. Like, go seek heat. Go seek. People make you feeling uncomfortable. Go seek it and stay there. The thing is, we don’t want heat, but we want to give heat. But this is a leadership business, remember? So my pride won’t allow me.
See, there was recently a situation in sports where Travis Kelce, the tight end of the Kansas City Chiefs, got in a back and forth with Andy Reid on the sideline, and they asked Tom Brady, what do you think about that? What do you think about how Travis Kelce went out Andy Reid, and he goes, I’m sure Andy Reid didn’t take it like that. The minute I heard that, you know what I heard? That means you used to go at Belichick, too. But what is he saying? In leadership, in high locker, in big locker rooms and successful winning locker rooms? Oh, yeah, it’s hot. A lot of times in a successful winning locker room, it’s not always pretty because we want to win. We want to change our lives. So we got to raise the bar. We got to raise the intensity.
So you got to seek the heat and stay near the source. And the thing is, I realize most of us don’t like to be told. We don’t like to be criticized leaders or whatever, right? I mean, I tell our team a lot of times, I feel like I’m the downline. But again, that’s not with everyone. But it’s just that you allow your team to challenge you. Why? Because we’re growing together by the same time at some point. Okay, okay, we know the leader is. Let’s go. But my point is, with the right circle, if you ever watch the Last Dance, most people, I feel if you watch the Last Dance, the story of the Chicago Bulls, if you watch that story, I think a lot of people watch it for, man, it’d be nice for me to be Michael Jordan.
Very few people watch it from the perspective of being Phil Jackson. How would it be to deal with Dennis Rodman? How would it feel to deal with Pippin, with Rodman, with Jordan, etc. That’s what a successful organization is. We want Lions, but really are looking for sheep. Like, if you have Lions, they’re gonna be tough. They want to win. Like, how do you think you’re gonna have people that want to win in a locker room and have them sit still? They’re not gonna. They want to win. So you have to have somebody in your life to tell you’re not good enough. You have to have somebody in your life tell you need to better, you need to grow. Hey, you suck. You suck at those sales.
I remember going to appointments, like, Jamina told y’, all, like, when I came back from school, I needed some help, right? I done an appointment for, like, 12 months. I’m like, hey, do you mind doing it for, like, oh, big bad regional, you know? I don’t want an interview. I’m like, thank you, ma’. Am. I mean, could you help? Or does that make sense? But I got checked. So now what does that mean? I got presentation. I’m not doing anything. I’m taking notes. Why would that happen? That you don’t like getting checked and then you see the present again, you’re not taking notes. You don’t like being told. You again don’t follow your schedule, you don’t like getting told, and you keep doing the same thing over and over again. You’re becoming an ask hole. You see how I stopped? I stopped.
Okay, Ask whole. You ask and it goes in a. It doesn’t stay. Does that make sense? So you got to make the changes. We all don’t get it twisted. The beautiful thing about Primerica, the best version of the Brutuses has not arrived yet. That’s a beautiful thing about this company, is that you have to know. You know nothing. Still now, what’s a million in the big world? Ladies and gentlemen, like, I remember Charlemagne came to me at the convention. He said, brutus, let me tell you something. You see, where we come from, $6 million is nothing. Yes, we give recognition. Yes, we recognize people that do well. Yes, we watch what different people are doing the company and inspiring us. But at the end of the day, what’s your mission? Is it really just pay bills should be done? It’s about legacy.
It’s about doing something that’s way beyond just you and I. Because if you and I, or if your life is important, if my life is important, if our existence matters when we die, does that die, too? Because if you matter, what you do, day to day matters, it needs to be set up that when you’re dead, it continues. So you got a thick legacy. That’s why we talk about recruiting. That’s why we talk about having players in the game. That’s why we talk about winning. And the beautiful thing here is that eventually your team becomes so much better at this than you. My dad has done such a great job helping me keep that in mind. Now, Olivia, don’t be twisted. See, sometimes I de. Hesitate because you know where I mean.
Well, I don’t know about you guys, but I more I don’t want to share myself. I know they’re going through a lot in Haiti. I don’t want to send like I’m at the beach, you know, I’m in an incentive trip. And then my dad, and I’m telling you, my dad told me, Olivia, are you Stupid. Why the heck do you think your mom and I did everything we did? And you think you’re bragging? You’re not bragging. You’re only confirming that we did the good, the right decision. So you got to think about it. But Olivier. And I don’t mean to go deep. But, Olivier, you don’t understand. You don’t know my story. My dad and I are not good. My mom and I are not good. You don’t know. I’m not coming at you, but let me talk to you. For you.
Not at you, but for you. To you. I bet you that if you learned your mom and dad’s story, you’d have more compassion if you understood how they grew up with less resources than you, as men, messed up as what they may have done. I’m not telling you to go back to where it is, but to understand, to release you, because the air balloon cannot go higher if it keeps holding weight. You got to let go and let God so you can become Jesus Big here. You got to let go and move. And ultimately, that’s what I understand. He carried a cross. He did it all for you and I. Jesus carried the worst of the seasons, the worst of the times. For past, for present and future, it doesn’t matter.
So the same way in the business, stop beating yourself up about where you’re not. Worse, stop beating your teammates about where they are not. You go get big. You go find the people. You go get moving. Five directs wide. Turn down your new leg or you’re delusional. Does that make sense? So as I’m wrapping up, I’m gonna have. Like I said, I promised you guys earlier that we’d have a teammate of ours come up here. See, they say there’s no success without successors. All of us are recruiting so we can be able to find somebody that’s gonna come in and change the game. But at the same time, no man’s an island. You need a large team. You need a group of people to be able to win.
Like I said, we had about 10 teammates that came here to represent the whole hierarchy, right? And they came up here and won. But this young lady, her and her husband, they’ve been like what we call the catalyst. Like, you heard Jamina earlier mention that they’re about 85% of our numbers. And the point is not only what they’ve done, but through their replacement, where we’re now 4 directs wide from them as a replacement. And now they now promoted their fourth RVP. They’ve been doing 300 by 250,000 as a senior vice president team. They have a 24 year old in the room with them here. Ricardine, who last month on her birthday month made $44,000 as a 24 year old. Three years in the business.
She has her brothers in the business getting ready to get licensed and they’re pretty much pregnant SVP’s in the bake shop. We have so many people coming up and the inspiration that they’ve been able to bring to our team and even to Jamina and I. And I’ve said it many times that there’s been different people. You bring on your team and they challenge your leadership and without saying anything, what they’re silently showing you is, are we gonna grow to become better? They’re not asking anything of you, but when you find somebody that changes the culture, the coach has to become better or punk out sometimes. We don’t like challenges. But what I’m encouraging you to do is this. If Phil Jackson backed off from Michael Jordan’s intensity, why would that dynasty have been? I don’t know.
And so please, if you could make this young lady feel special. I’m telling you, it’s gonna be an inspiring 10min. Give it up for senior vice president, half a million dollar earner, Ms. Adeline Thomas. Rocking.
How we doing everybody? Can you guys hear me? Y’ all can hear me? They said this is the east coast builder school. Is that true? Is that really true? You guys fired up? Well, my name is Adeline Thomas. It’s my very first time in this school. I’m telling you, I feel so blessed. When coach said they asked him to come speak, I’m like, well, I want to come, I want to come support you. But last night he was like, oh, we’re going to give you 10 minutes to share. I’m like, oh my gosh. I mean, what? You guys are doing such a great job. This is such a beautiful place. Whoever put this event together, thank you so much. All the million dollar earner. I’ve been here the whole time. I’m inspired. I’m crying like, I’m like, oh my gosh.
I need to go back and tell my team about this. Yes or yes, guys? And just to tell you a little bit about myself, I’ve been in this business for nine years now. Before Primerica, I was a store manager. I was working 85 hours a week. I barely made $5,000 in a month. I was doing the interview, I was unloading trucks. I’m talking about 2000 pieces of item. I’m pregnant. 6 months pregnant. I finished at that company, and they go, don’t call the ambulance, because if you call the ambulance, the store is going to be shut down and we’re not going to finish the hour. My husband, that was a store manager in another store, he rushed to the store that I was in, and he’s like, take my wife to the hospital.
And got to the hospital, found out I was having a girl. And that was the turning point for me. You see, I already had my son. My son was 5 years old. My son, he’s a man. He can fight for himself. But when I found out I had I was going to have a daughter, I said to myself, in that hospital, I’m never going to work 8 hour shift while I put my daughter in a daycare to go bus it for somebody else. So Olivia and Jamina was already talking to us about the company. So when we find out that accident happened, I told him, I said, hey, when give birth, I’m gonna come back. And I’m pretty sure just like everybody else is, like, yeah, sure, okay, we’ll see. But guys, I give birth literally two weeks after that.
I went to class, I got my test, and two weeks later, I did 30 hours with this company. I got paid $2,600. My husband said, if they pay you next month, you don’t gotta go back to your job. Any ladies in the room? Any ladies in the room? Let me tell you something. I said, are you for real? He’s like, yeah, I’m no more. Next month, I put 40 hours. I was still in maternity leave. I got paid $3,000. I never returned back to my job after that. When I was six months in this company, I saved $9,000. One of my biggest goal that got me to come back in the company’s orphanages. I love playing Tesla video when I’m doing orientation because he went back home to feed kids, to do this, to do that, I wanted to do that.
Me and my husband, we had the same goal. When I saw I had $9,000 saved, I took $4,000, went to Haiti for 600 kids. When I came back from Haiti two years after that, I retired my husband from working that sucky job. You see, if you in this room, I just want to kind of talk to your heart a little bit. You see, I love what Ruth Dyers was just saying. You cannot be in this business and not have a common enemy. You gotta have something that you angry about. You gotta have something that Wake you up every day. And for me, my husband was doing everything to bring food in the table. He was doing coupons. I’m Talking about ladies, 11 o’. Clock. He’s like, yeah, they’re about to drop the coupon. Let’s go, let’s go collect the coupons.
And then I’ll be that person in the store with two shopping carts full of stuff. And then when they finish, check us out, it’s like $20. And what we used to do is we used to box those things, send them to Haiti for extra income. But when Olivia and Jamina gave us this opportunity, I saw a way out. I saw a way for me to free my family. I saw a way where I wasn’t gonna have no boss. I didn’t want anybody to have their thumb on me. You see, the reason why I left that company is because I was overworked. But what? Underpaid. But when I came in here, I saw these guys was making $10,000 a month. I’m like, man, I want that. You see, the good thing about Primerica is you’re not taking anybody’s spot when you come here.
All you got to do is put your head down. And the great Art Williams said there’s three things that attract him in this company. One, he did not want anybody to have their thumb on him. I did not want that. He wanted something that he was passionate about. I wanted something that I was passionate about. But last but not least, I wanted to fight the financial war. You see, I came from a poor family. I said that all the time. I didn’t have the degree. My mom have a third grade education. You ask my mom to spell her name, she don’t know how to do that. My mom came here in a boat. When she was getting here in America, the cops, the helicopter caught her, and she fell in the water.
For six months, my mom was in the ICU fighting for her life. I beat them. To come in prime America and not work hard. People are telling me, oh, this is hard. This is hard. What’s hard? You’re not in the sun. You’re not doing construction. You’re sitting on an ac. You got a computer, you got a crush that’s pouring on you need to stop being lazy and get to work. And for me, as a Haitian girl coming in this country, all I wanted was an opportunity to change my life. My husband was working so hard. He was fighting for us. I wanted to free him from that store. Now, my husband no Work, no job. My husband haven’t worked a job for eight years. I haven’t worked a job for nine years. I haven’t called nobody boss for nine years. You see?
What are you willing to fight for our team right now? I remember the first time I got paid $10,000 in a month. Rezi. I didn’t eat no rice. All I ate was sushi. I’m like, I’m rich. Okay, like, this is gonna be good. I wanted to be like the millionaires. I’m like, this is good. But then again, you see, the thing is, you cannot stop. Don’t settle for the scrap that’s falling under the table. What we did is went back to work, and the first time this company paid me $26,000 in a month. I said, damn. I want everybody on my team to have that. We started recruiting like crazy. We started pouring into our team. We started pouring belief into them. We have a shirt that says, build it big, build it fast, and build it to last.
Most people say, well, this is not a sprint. This is a marathon. But you don’t have to take forever. Here, you can come here. Build it big, build it fast, and build it to last. You see, coming in this room, I almost cry. I’ve never seen so much Haitian people fighting for something. You see an every store you go in, every restaurant, you go, guess where they put us in the back to wash the dishes. All the dirty job, we got to do it. But watching a Haitian, multiple Haitian in this. In this stage, making a million, making 500, making 300, oh, you best believe it, we got something. You understand? For me, I’m not against anybody. What I love about Primerica is Primerica. Accept everybody, whoever you are. Black, white, orange, purple. It’s up to you.
You make your decision, but I encourage you to go fight. You see, this year, make a decision to stand and fight the financial war. Stop being so broke. This company paid me $76,000 in a month, y’. All. I’m 35 years old. I’m Haitian, no degree in this country. You gonna pay me 76,000 or no? I’m gonna tell you something. My coach always said, you gotta be a river, not a lake in this company. And for us, we made a decision to be a river. We want to open doors for our people. We want to promote our VPs that promote our vPs that promote our VPs. You see Primerica mess around and give somebody like me a shot. Primerica, mess around and give me a shot. You see Our country just celebrated over 200 years of freedom. I’m 35 years old.
I haven’t do jack for my country yet. You sitting in this room, you’re not Haitian. But who you fighting for? America need men that’s gonna stand up and fight and stop sending their women to go fight. America need women that’s gonna stand strong behind their husband and encourage them and push them to go do something special. It’s not a Haitian fight. It’s not a Haitian or black or white thing. For me, it’s about standing for something. That’s right. Watching our team, we have over 50 people showing up in our daily environment every single day. By 9 o’, clock, 40 people already there fighting to go do something special. We’re talking about people that used to make $1,700 a month. Now in eight months, Ruth, in eight months, he make $100,000. I’m telling you, this is an opportunity that can change your life.
We have our third regional vice president here. Olivia already talked to you about her. Man watching. This girl came in seven months, she went regional vice president. Six months after that, she crossed over the watch. And then six months after that, she put her ring. You see, you can ask her right now, are you excited? She’s like, no, coach, my parents still in Haiti fighting all these gangs. We got people back home that can even leave their home. And you think I’m gonna be in this opportunity and make excuse. I love my coaches. My job is to put my coach number one. That’s my job. My coach job is to do whatever the hell they want to do. Travel, do what you want. I got you, Coach. All you need is me. I got you.
But you in this room, who are you fighting for? What’s your vision? What do you want? We just promoted our fourth rvp. She looked at me earlier when the Ortiz family was talking. She said, coach, this is my year. I said, girl, go ahead and fly. Primerica has no limit. No territory in your income or where you can place your business. East Coast. Thank you so much for having somebody like me come in here and share. You see, at the end of the day, it’s not about my story. But some of you sitting in this room right now, people want to hear your story. And you need to go in so you can make an impact, so the world can better. Thank you, guys.
Thank you. All right, all right. Well, I found that, but I appreciate you. How good was that? And that’s the thing about recruiting guys. As you recruit, you find people that just have that heart of a champion. And I want to leave you as we get out of here with a couple, I guess, mind shifters. Number one. I was told a long time ago that don’t let people that haven’t accomplished anything dictate to you how your future is gonna work out. Many times I got told it’s gonna take you a long time to win. Here. Let me give you an example. If you make from 20 years old to 70 years old, you make 50,000 a year. 50,000 a year. Times 50 years, that’s $2.5 million. But you build a business, you can change all that.
In the last five years, Jamina and I got paid 2.6 million. So were supposed to wait 50 years. In five years. So just imagine that my life would have needed 50 years to do what we can now do by 38 years old. That’s what Primerica did for the Brutus kids. Think about that. You could collapse time frame fast. See, a lot of us here are in a room, and I hope it’s nobody. But usually there’s one or two, a couple. Nothing’s funny, nothing’s exciting, nothing’s catching you. And this is the unfortunate reason. See, I’ve never been to prison. But David told me that when he went to prison one time. Guys, that’s not funny. I mean, it happened. Thank God he’s license 26 and everything. You know what I’m saying, Sean?
So David told me that when he was in prison, he’s in the cell and he’s over there telling jokes and everybody, some people are laughing and there was a guy in the back of the cell, nothing was funny. David was laughing and the other guys were laughing because they knew in the morning they’re gonna pay their bail, somebody’s gonna bail them out, and then they’re out in the free. But the guys in the back of the cell are about to get transferred tomorrow for a 20, 30, 50 year sentence. Nothing’s funny. Some of us don’t believe we’re gonna win here. Nothing’s funny. You think you’re in a 30, 40, 50 year sentence, you’re not. The jobs work like that. Not this. You need to change your relationships. More important law of association is the law of disassociation.
See, the reason why you’re here in recruiting so much. And I’m going to tell you a story. It’s very dear to Jamina and I. In December 2020, Jamina and I got Covid. In December 2020, we got sick. A week later, my sister falls off a ladder, decorating Christmas at her job, falls and breaks her legs in two places. She’s ten minutes from us. Jamina. Oh, I cannot go see her. Well, eventually, as that happens, my sister’s at the hospital. We can’t even go. So my mom flies from Haiti Charlema to come see my sister. They are at the hospital the whole time, all of the holidays. Then eventually, my grandma gets sick. Jamina. Dad gets sick and eventually passes during the end of December, passes away. My grandmother about 30 days later, passes away in the end of January.
So from December to February, we lost mom, my grandma, dad, and we had to go do a funeral on Monday in Fort Lauderdale. And we flew on Wednesday to bury Grandma on Thursday. In that time period, Primerica paid us $90,000. I’m not asking you to clap. I’m saying problems happen to everybody. You better have a business. If you could put the picture. See, you got to know why you’re here. You’re here because you have to build a legacy. That’s what it’s about. It’s about your legacy. Thank God they look like their mom. Y’ all are evil here. Okay, but the key is this. You could work like a dog for five years, or you’ll be treated like one for 50. You choose. Let’s get big. Thank you, guys.
