Ever feel like you’re stuck in a rut, facing the same obstacles over and over in your Primerica journey? You’re not alone. Many reps struggle with self-belief, low self-esteem, and distractions that keep them from reaching their full potential. But what if you could break through those barriers and transform challenges into victories? That’s exactly what Joshua and Kerissa Crawford dive into in this powerful training session. They share real, actionable steps to overcome the mental and emotional hurdles holding you back. It’s not just about motivation; it’s about equipping you with the tools to succeed. Ready to turn your setbacks into comebacks? Watch the video below and discover the strategies that can elevate your business to new heights. This is a must-see moment for anyone serious about becoming a champion in Primerica.
Video Transcription:
Empire Builders, how we feeling? Good afternoon, everyone.
All right, I want to start off by saying, thank you, Keith, for allowing us to speak.
Thank you so much, Chris A.
Chong, for your awesome leadership.
We want to recognize the A unit.
Baishang, let give it up for the A unit hierarchy.
All right, so I want to give you guys seven steps to master to have major success in your business.
The first one is that you have to master doing a one one interview.
Okay.
And picking up the IB.
Number two is that you want to always get a top 25 list, whether you pick up the IBA or not.
Okay? Number three, set up a 24 to 48 hours follow up, whether you pick up the IBA or not.
So in this follow up, you want to make sure that you book a minimum of five qualified field training appointments.
Okay? Number four, show up for the appointments.
Guys, don’t run away from the appointments.
If you run away from the appointments, success and money is going to run away from you as well.
Number five, have a clear and duplicatable closing presentation.
If it is complicated, it’s not duplicated.
Okay? Make sure that your presentation is simple.
So simple that the new client or the potential client and the new recruit could believe that they could do it, because we’re in this building business, right? So if it’s complicated, they’re going to believe that they can’t do it.
Number six, every appointment is an interview.
Everyone that you sit with, present the opportunity to them to work.
Okay? Number seven, never leave an appointment without getting referrals.
Referrals is the source of running a warm market business.
Teammates, remember, success is a sum of small efforts repeated day in and day out.
Practice these seven steps every day and watch your business explode.
Let’s give it up for Joshua Crawford.
Let’s go.
How y’all doing? Anyone excited? Man, oh, man, I’m excited.
Okay, listen, I remember one of my first leadership schools, okay? I was all the way to back came with this guy that just got licensed, and I was excited, okay? I was fired up, okay? Some of these speakers, like Ric Costello, who’s about to hit a million.
When he speak, you feel like you could fly, right? And I’m jacked up.
And went back home and we started planning, and we got to take over the world, and we got to be a six figure earner in the next couple of months.
And then we start making calls, we start booking appointments, then we start getting dark houses, right? Then people just start.
People start avoiding us.
Then all of a sudden, that guy that I came with, he gradually starts showing up to training, I will call him, stop, pick up, went to his workplace, start hiding from me, right? And we all go through all these things.
That’s the same guy that told me that we go win big together.
But then he quit on me.
I got my feelings hurt, right? I felt it inside.
It hurt so bad.
But you know what? I went to training.
I keep going to training.
Then I start getting better.
But you know what really important, I start studying things.
What are some of the things that hold us back, right? And one of the things that hold us back as individual is limited self belief, right? That’s very important.
So your thoughts influence your actions, and your actions influence your belief.
And your belief influence your results, right? And we’re going to learn all about that in these training.
The next thing is that low self esteem.
And that can change.
Like me, I had a very low self esteem, right? I came to this country, the only person I knew was my dad.
Okay? I had no warm market.
It was where to go prospecting someone that I didn’t know, right? I remember stepping up the prospect people and my toes was crossed and my finger was crossed and I put it in my pants and I was scared of death.
But I survived though, right? I survived, which is interesting.
I love it.
So check this out.
The next thing that’s hold us back is laziness.
Every now and again we go to the office and people start making one call, two call.
Then they go on Facebook, Instagram and they start scrolling.
Okay? They start scrolling and they avoiding doing the real work.
Okay, wow.
I got a couple seconds left.
Next thing, right, is that addictions, a lot of us are addicted to a lot of things.
Addicted to gossiping, addicted to problems, right? Have you ever met people and they got problem off of one problem, right? These are some of the things that hold us back, right? The next thing is distractions, girlfriend issues, boyfriend issues, right? These are some of the things that sold us back in business.
Listen, thank you guys for your time.
My time’s up.
Back to you, Keith.
Great job, guys.
